Splicky.com Tracking Tokens

Here are the 11 current tracking tokens (macros) available for the Splicky.com traffic platform.

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# Token Name Token Description
1(S_ADID)Unique ID of the ad
2(S_AD_NAME)Ad creative name
3(S_CAMPAIGN_NAME)Campaign name
4(S_CARRIER)Carrier of the visitor
5(S_CLICK_ID)Unique ID of the click/impression
6(S_DEVICE)Device model of the visitor
7(S_FORMAT)Ad creative format
8(S_OS)Operating system of the visitor
9(S_SOURCE)Source of the visitor (app or site)
10(S_TYPE)Source type (app or mobile web)
11(S_VENDOR)Device vendor of the visitor

Splicky Conversion Tracking

S2S (Server-to-Server) Postback URL

Example: http://t.splicky.com/transaction?p=5&clickid={clickid}

Special Notes:

For conversion tracking, the unique click ID that was generated in the advertiser URL must be attached to the transaction URL as a parameter. Check with your account rep for full documentation.


All tokens and information on this site is provided AS IS. We are not responsible for any errors, missing tokens, changes or lost income as the result of using any information on this site. By using this site, you are acknowledging that you agree to our terms of service.

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