Tracking Tokens

Here are the 12 current tracking tokens (macros) available for the traffic platform.

Voluum Tracking Software
# Token Name Token Description
1[$ad_type]Ad type of the creative
2[$bid]Cost of the click
3[$city_name]City name of visitor
4[$click_id]Unique ID of the click/impression
5[$country_code]Country code of the visitor
6[$isp]ISP of the visitor
7[$mobile_brand]Mobile brand of device
8[$niche]Niche of target
9[$region_name]GEO region of visitor
10[$time_zone]Time zone
11[$usage_type]Usage type
12[$x_app]X application

RoyalAds Conversion Tracking

S2S (Server-to-Server) Postback URL


Special Notes:

There are no special notes about using tokens.


All tokens and information on this site is provided AS IS. We are not responsible for any errors, missing tokens, changes or lost income as the result of using any information on this site. By using this site, you are acknowledging that you agree to our terms of service.

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Popular Tracking Software:

  1. Voluum
  2. RedTrack
  3. Thrive
  4. BeMob
  5. Tracking Desk
  6. AdsBridge

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