Avazu.com Tracking Tokens


Here are the 30 current tracking tokens (macros) available for the Avazu.com traffic platform.


Advault
# Token Name Token Description
1{ad_size}Width and height of the ad
2{appstore_url}App store URL for an installed app
3{bundle_id}Application bundle or package name - intended to be a unique ID across exchanges
4{campaign_id}Unique ID for the campaign
5{campaign_name}Name of the campaign
6{carrier}Carrier name
7{category}IAB category of site or app
8{country}Country of visitor
9{creative_id}Unique ID for the creative
10{datetime}Date and time of RTB auction
11{device_model}Model of the device
12{device_vendor}Device vendor
13{exchange}Name of RTB exchange
14{gps}GPS coordinates
15{ip}IP address of visitor
16{md5_did}MD5 hashed device ID (e.g. IMEI, MEID, or ESN)
17{md5_dpid}MD5 hashed platform-specific ID (e.g. Android ID or UDID for iOS)
18{media}App or site
19{os_version}Device operating system version
20{os}Device operating system
21{publisher_id}ID of the publisher (seller)
22{publisher_name}Name of the publisher
23{sha1_did}SHA1 hashed device ID (e.g. IMEI, MEID, or ESN)
24{sha1_dpid}SHA1 hashed platform-specific ID (e.g. Android ID or UDID for iOS)
25{site_url}Domain of the site
26{source_id}ID of the site or app that the ad is being served on
27{source_name}Name for the site or app the ad is served on
28{subid}Unique ID of the click/impression
29{timestamp}UNIX timestamp of RTB auction
30{ua}Device user agent

Avazu.com Postback URL's

S2S (Server-to-Server) Postback URL

http://mdsp.avazutracking.net/tracking/s2s.php?subid={clickid}

Special Notes:

Avazu.com's tracking system only supports HTTP GET requests, but NOT HTTP POST requests.

USER AGREEMENT:

All tokens and information on this site is provided AS IS. We are not responsible for any errors, missing tokens, changes or lost income as the result of using any information on this site. By using this site, you are acknowledging that you agree to our terms of service.

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